What is new in the Favora app

App Store-style release notes for Favora on iPhone. We group internal version bumps into the releases shoppers actually receive, so this page stays focused on what changed in the app.

Featured release page July Release W29 Available in private preview, with general availability expected today pending App Store approval. Everything since version 2.42: Sales, size filtering across every brand, cleaner collections, faster starts, and app-wide polish. Previous featured release July Release W28 Starter collections, friend invite codes, clearer alerts, and richer product previews from versions 2.39.0 through 2.32.2.

Ideas under consideration

A small look at ideas we are exploring around taste learning, ranking, profile pages, and outfit creation. These are early experiments, not promised releases.

Early ideas only. Some of this may change heavily, get renamed, merge into another release, or never ship at all.

Exploring

  • Robin Rank: a pairwise ranking flow where you compare saved pieces so Favora can understand what you prefer inside a collection.
  • A pairing experiment for comparing two pieces or looks at a time, so preference signals can come from simple choices instead of long setup forms.
  • Collection ranking results that could help turn quick either-or choices into a clearer order of favorites.
  • A taste profile page concept that could make Favora's understanding of your style easier to review and refine.
  • A full cart concept for collecting multiple pieces before deciding what to buy or revisit.
  • An outfit builder experiment for assembling saved pieces into looks and generating lightweight look images.

Not final

  • These ideas are prototypes from active branches, not App Store release notes.
  • The final product may use different names, different interaction patterns, or no public version at all.
  • We are sharing them here as roadmap direction, not as a commitment.

Sales, size filters, and a faster Favora

Available now in private preview, with general availability expected today pending App Store approval. This release gathers everything since version 2.42: a new home for sales, size filtering across every brand, cleaner collections, faster starts, and reliability improvements throughout the app.

Open July Release W29

What's new

  • The new Sales tab brings discounted pieces together in one dedicated place.
  • For You finds sale items from pieces you have saved and styles that feel similar.
  • All lets you browse the wider sale catalog, led by the biggest discounts.
  • Choose your size once to filter matching pieces across every brand at the same time.
  • Filters help you narrow sales by category, brand, price, discount, and more.
  • Recently viewed brand shelves now show when that brand has pieces on sale.

Improved

  • Favora can suggest moving unavailable pieces to the end of a collection, keeping items you can still shop easier to reach.
  • Signed-in starts do less duplicate loading, while cached content stays visible during refreshes.
  • Invite-code entry gives clearer, more consistent feedback as you type.
  • Signing out or switching accounts clears cached data more reliably.
  • Swipe between your personal edit and all sale items without leaving the tab.
  • Pull to refresh For You when you want a different mix of recommendations.
  • The Sales header and controls stay close at hand while you browse.

Fixed

  • Browse and bottom navigation stay visible more reliably across the app.
  • Size filters now appear for every shoe category.
  • Arket product images load more reliably.
  • Daily Picks titles stay on one line.
  • Price-alert prompts no longer interrupt Daily Picks.

Starter collections, invite codes, and clearer alerts

This release brings themed starter collections for new users, five invite codes to share with friends, clearer price and sale alerts, better collection context, and polish across daily picks and notifications.

Open July Release W28

What's new

  • Onboarding now includes themed starter collections such as Easy Everyday, Office Hours, and City Weekend, so new users can begin with ready-made wardrobe themes.
  • Users now receive five invite codes they can share with friends.
  • Collections can show brand summaries, making it easier to understand the mix of brands in a saved collection before opening every item.
  • Product pages now introduce price alerts more clearly, so you know when Favora can watch an item for price drops or availability changes.
  • Collections can now explain sale alerts and let you review alert settings for items saved inside that collection.

Changed

  • Onboarding now walks you through saving curated picks for your collections before you reach the home screen, with a short save-or-skip tutorial and brand follows along the way.
  • The notifications prompt in onboarding now comes last, with previews of daily picks, price drops, and restocks.
  • Daily pick notifications now focus more on the full edit, with messages that can mention relevant brands, new arrivals, sale signals, and back-in-stock items from your picks.
  • Price alerts now keep track of whether they came from a product action or a collection, so collection alerts and alerts you set yourself stay separate.

Fixed

  • Daily picks now show the Continue action when you reopen a partially completed set.
  • Daily pick layouts stay better contained around the top banner.
  • Notifications are marked as read more reliably when the app restores your session after a cold start.
  • Daily pick notification titles now avoid overly long personalised greetings.
  • Notification previews now use the referenced item image more reliably.
  • The All Saved grid scrolls more smoothly for larger wardrobes.

Daily urgency badges, smoother saved collections, and image previews

These App Store builds belong to the same release window: 2.30.0 brought the larger card, saved-collection, and availability updates, while 2.32.2 adds the visible daily-pick urgency badge.

Open July Release W28

What's new

  • Daily picks can now show urgency badges when an item has a time-sensitive signal.

Also included

  • Product cards now support swipeable image previews. Swipe left or right on a card to browse more photos before opening the product detail page.
  • When an item is no longer available, Favora can now show similar recommendations so you still have alternatives to explore.
  • Tap the current home tab to quickly jump back to the top of your feed.
  • Product previews now use more of the available product imagery, making it easier to understand an item before you open it.

Improved

  • Saved collections now paginate correctly, so larger wardrobes can load beyond the first set of items.
  • Collection pages now keep a cleaner gap around the back button header.
  • Product images load more reliably across onboarding, saved collections, and similar-product cards.
  • Product image performance is improved through broader use of optimized image proxies.
  • Unavailable items now hide actions that should not be tappable.
  • Buy buttons are disabled when a size or product can no longer be purchased.

Special thanks

Amelia MalmTindra HeurlinAlva ResareLina Lagerquist SergelJohanna GrahnEmma Erlinge

Invite links that open in the app

Invites now feel native on iPhone. Open a Favora invite link and the app takes care of getting you to the right place.

What's new

  • Invite links can open directly in Favora when the app is installed.
  • New users get a clearer handoff from invite to signup.
  • Returning users can accept invites with fewer steps.

Improved

  • Invite screens now explain access more clearly.
  • Signup names are preserved more reliably when joining through an invite.

Daily picks, refreshed for your style

Daily picks now bring together better outfit discovery, smarter saved-state handling, and reminders that are easier to trust.

What's new

  • Your daily picks feed can now show a richer mix of products based on your saved style.
  • Fresh picks are prepared in the background so the app feels ready when you open it.
  • The app icon badge can reflect new picks and important saved-item alerts.

Improved

  • Daily pick state is kept locally so cards feel more consistent as you swipe.
  • Badges clear when you open the app and review what is new.

Make Favora feel more yours

This release adds more personality to Favora while keeping notifications and saved-product signals easier to follow.

What's new

  • Choose a Favora app icon that fits your home screen.
  • Follow new picks and saved-item updates from the app icon badge.
  • Price-drop and back-in-stock signals are easier to notice at a glance.

Improved

  • Daily picks now keep their completed state more reliably.
  • Notification badges clear more predictably after opening the app.

A cleaner path from browsing to results

Browsing now feels less abrupt when you move from discovery into product results, with smoother transitions and steadier loading states.

What's new

  • A new browse intro helps you start exploring without needing to search first.
  • Search results fade in more smoothly after you choose what to browse.
  • The app avoids hanging skeleton states when results are ready.

Fixed

  • Search transitions now preserve the right pre-search state.
  • Product images stay steadier while opening product details.

Better filters and more reliable saving

This release makes browse filters easier to use and tightens up the saved-item controls throughout the app.

What's new

  • Browse filters now open in a larger sheet that is easier to scan and adjust.
  • Save buttons feel more consistent across product cards and detail screens.
  • Product detail pages keep image state more reliably as you move around.

Fixed

  • Blank saved-button states are avoided on supported iOS versions.
  • Browse tab naming and routing were cleaned up behind the scenes.

A better first browse moment

New shoppers get a clearer nudge into browsing, so the app can start learning style preferences with less friction.

What's new

  • Onboarding can now guide new users into a browse moment tailored by the app.
  • The first discovery step is easier to update without requiring a full app redesign.
  • New-user prompts stay more consistent with the rest of the app.

Sharper style setup

The onboarding setup for tags and brands is more focused, helping Favora understand what you like sooner.

Improved

  • Tag selection was refined so style setup feels simpler.
  • Brand selection is clearer during onboarding.
  • The app can start from better preference signals after signup.

Search and browse arrive

Favora added a dedicated place to search, browse categories, and narrow results without losing your place.

What's new

  • Browse state now carries across tabs so you can return without starting over.
  • The search bar was tightened up to work better in two lines.
  • Product cards were refreshed for a cleaner browsing experience.

Fixed

  • Changing category filters now clears dependent filters that no longer apply.
  • Categories are filtered by audience so browse results feel more relevant.
  • Notification permission and save-goal copy were clarified during setup.

Saved filters come back when you do

Search and browse settings are more durable, making it easier to continue where you left off.

What's new

  • Saved filters are restored when you return to search.
  • Extra filter badges are scoped more clearly.
  • Brand menus better respect your style preferences.

Fixed

  • Price-alert toast copy was updated to be clearer.

Simpler search and steadier setup

This release pares back search controls and makes collection setup more forgiving for new users.

Improved

  • Search is cleaner with fewer competing controls at the top of the screen.
  • Brand-match pills were removed to keep browsing focused.
  • Collection setup now handles empty states more gracefully.

Fixed

  • Swiping back during collection setup is preserved more reliably.

Shared browsing chrome returns

The app brings back a more consistent browsing frame, making search and discovery feel connected again.

What's new

  • Search and browse now share more of the same visual structure.
  • Moving between discovery surfaces feels more predictable.
  • The app shell is better prepared for future browse improvements.

Introducing Daily Picks

Version 2.0 marks the launch of Daily Picks: a new everyday starting point for personalized fashion discovery in Favora.

What's new

  • Open the app to a fresh daily set of products picked around your style.
  • Use Daily Picks as a faster way to discover items worth saving.
  • The daily discovery moment now has clearer timing and presentation.

Improved

  • Login responds more quickly and recovers better after fresh sign-in issues.
  • Saved collection items load faster and avoid empty loading placeholders.
  • Items added to collections are saved more reliably.